How Newsletters Can Revitalize Your Business

If you are a small business owner and are looking for ways to maximize your customer base, it may be worth your while to begin sending out regular newsletters. Consider hiring a business printing service to produce the newsletters for you, so that they can make the best impression on potential customers.

Why Newsletters?

Your can maximize customer awareness of your business by sending out regular newsletters. A newsletter is generally a personal, informative document that updates the community on your business and upcoming events or products. For consumers who are unaware of your business, a newsletter can provide a key insight into what products and services you offer, and perhaps lead them to visit your store.

How to Produce Your Newsletters

Newsletters can be an especially effective tool if they are well designed and professionally printed. As one would expect, a polished newsletter usually makes a much better impression than a haphazard one. Look for a company offering business printing services for assistance in planning and printing your newsletter.

In the end, newsletters can help keep past customers up to date on your company’s doings, as well as reach out to a potential customer base within the community by introducing new consumers to your products and services. Be sure to have your newsletters professionally printed to make sure that they are as high quality as possible.

The Difference Between Duplication and Replication

You have probably heard of copying a CD or ripping a DVD before. You may have even done a little bit of it on your own computer. When people hear about CD/DVD duplication and replication, however, they often think of them as the same process. Duplication and replication are a little different, however, and knowing the difference will help you decide which process is best for you when using a professional printing service.

Duplication means making a copy of your CD/DVD, usually using a laser. The laser burns the information onto the disc, hence the term “burning a disc.” The information is taken directly from a master disc, housed in a computer, and then burned onto subsequent discs. Only the information from the master disc is burned. This process is usually quite affordable and takes very little time to complete.

Replication goes through a slightly different process starting with the creation of a glass master. Often, data can be added to the disc during this manufacturing process. An injection molding or stamping device is usually used to create the replicated discs. Although sometimes considered more expensive due to its manufacturing nature, replication is still affordable with larger orders in most cases.

While CD/DVD duplication and replication might sound the same, the processes are quite different. Consider carefully whether you need duplication or replication with your order. If you are unsure, you can usually ask your print service which might best suit your needs.

Preparing Your Photo Scanning Order

Do you have photos that are hidden away in a closet or attic that have not been viewed in years? Stored away are memories from years past like weddings, vacations, kids growing up, old relatives and the basic photos in life. Just because they are stored away does not mean that they are safe from the effects of time. Many photos will loose color and fade just sitting in storage over the years.

With today’s technology of photo scanning, your photos can be brought back to life by getting them professionally scanned and have the fading and color restored. Trying to do this yourself is very time consuming and you will not have the expertise or professional equipment a photo scanning service will be able to offer you. Each photo is scanned at a high DPI, color corrected, adjust for lightness and darkness and made sure they are in the correct orientation.

When putting together your order for scanning it is best to number your photos in the order you would like them scanned in. If you want you photos grouped together in separate folders then package them in envelopes so the technician will know what photos go in each folder. It is also a good idea to provide a name for each folder so you can identify them.